Email marketing without the $200/mo invoice
Sequences, automation, tracking, and segmentation — all built on Resend + Claude Code. No subscriber-count pricing. No feature gates. No drag-and-drop tax.
How email marketing pricing traps you
Every email tool charges by subscriber count. Grow your list, grow your bill. Succeed at marketing, get punished for it.
Every email feature, mapped to tools you own
No tiered feature gates. Every capability is built-in from day one.
| Email Feature | SoloStack Equivalent | Others Charge |
|---|---|---|
| Email Templates | React Email components in packages/emails/ | All tiers |
| Sequences / Drips | sequence-engine.ts (Netlify scheduled function) | $29–99/mo |
| Automation Flows | Claude Code + Netlify Functions — describe the trigger | $49–350/mo |
| Segmentation | SQL queries on contacts table — any field, any logic | $20–100/mo |
| Open/Click Tracking | Resend webhooks → events table in Neon | All tiers |
| A/B Testing | Claude Code splits list, sends variants, reports winner | $49–350/mo |
| Forms & Signup | Netlify Forms + netlify-form webhook | All tiers |
| Analytics & Reports | SQL + Claude Code — "show me open rates by campaign" | $29–100/mo |
| Subscriber Limit | Unlimited (Neon Postgres rows) | Tiered pricing |
The email pipeline
Every email flows through a simple, transparent pipeline you control end-to-end.
Template
React Email component with your brand — colors, fonts, logo. Lives in packages/emails/.
Claude Code Drafts
Tell Claude what to send. It personalizes subject lines, body copy, and merge fields from your CRM data.
Resend Delivers
Resend API sends via Amazon SES. SPF, DKIM, DMARC pre-configured. Deliverability on par with any major provider.
Webhooks Track
Opens, clicks, bounces, complaints — Resend sends events to your resend webhook. Every interaction lands in your events table.
Sequence Engine Schedules
Netlify scheduled function checks sequences every hour. Sends the next email in the drip when the delay is met. Fully automatic.
Neon Stores Everything
Every send, open, click, and reply is stored in Postgres. Query anything: "which emails got the most clicks last month?"
Build email campaigns in plain English
No flow builders. No template editors. No 14-step campaign wizards. Just type what you want.
Created 5-email welcome sequence "New Signup Welcome": Email 1 (Day 0): "Welcome to SoloStack — here's what to do first" Email 2 (Day 1): "The 3 features that save the most time" Email 3 (Day 3): "How Acme AI cut their CRM costs by 97%" Email 4 (Day 5): "Your first automation in 5 minutes" Email 5 (Day 8): "Ready to go pro? Here's what you get" → Sequence saved. Templates created in packages/emails/. → Auto-enrolls new signups via product-signup webhook. → First email sends immediately on signup.
Email performance (last 7 days): Campaign Sent Opens Clicks Rate ───────────────────────────────────────────────────────── Welcome Sequence (Email 1) 142 89 34 62.7% Welcome Sequence (Email 2) 118 61 22 51.7% Feature Announcement 87 52 18 59.8% Re-engagement Drip 45 19 8 42.2% Avg open rate: 55.1% │ Avg click rate: 20.5% Bounces: 3 │ Complaints: 0 │ Unsubscribes: 2
Found 38 inactive users (no login in 30+ days).
Drafted re-engagement email:
Subject: "We noticed you've been away — here's what's new"
Preview: Personal, warm tone. Highlights 3 new features
shipped since their last login. Includes one-click
"log back in" CTA.
→ Ready to send. Say "send it" or "let me review first"
→ Estimated delivery: 38 emails via Resend (~2 seconds) Cost at 5,000 subscribers
Real prices. Real features. Real comparison.
| Mailchimp | ConvertKit | Klaviyo | SoloStack | |
|---|---|---|---|---|
| Monthly cost | $69 | $79 | $100 | $0–10 |
| Annual cost | $828 | $948 | $1,200 | $0–120 |
| Sequences | Standard+ | All tiers | All tiers | Built-in |
| Automation | Standard+ | Creator+ | All tiers | Built-in |
| A/B testing | Standard+ | No | All tiers | Built-in |
| Segmentation | Standard+ | Creator+ | All tiers | SQL (any logic) |
| Subscriber limit | Tiered | Tiered | Tiered | Unlimited |
| Data ownership | Vendor | Vendor | Vendor | You |
Common questions
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Stop paying the email tax
Sequences, automation, and tracking for a fraction of the cost. Own your email stack.
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